Want to Improve Your Competitive Analysis?

Seniors housing industry professionals get free access to our exclusive Excel template for Advanced Competitive Analysis.

Here's Where Competitive Analysis Goes Wrong

We've seen many groups spend countless hours collecting competitive data for each of their markets and putting it into Excel spreadsheets, only to get stuck after. Sometimes the reason is they just have a bad competitive analysis template.
 
Do these frustrations sound familiar?
 
  • Your "template" is just a data dump
  • Your sales team rarely opens it
  • Your sales team hates the process
  • Formulas are broken
  • Text gets entered where numbers go
  • Comparisons are unclear
  • It's not giving you real insights
  • It's a hand-me-down template
  • Nobody has time to revamp it

You can collect all the right data, but you can't analyze it effectively or make the right decisions with a bad template.

But Don't Worry, We've Got You Covered.

As experts in competitive analysis for senior living communities, we’ve created a comprehensive Advanced Competitive Analysis Template for industry professionals like you.

This free Excel tool ensures you aren’t just collecting data—you’re turning it into actionable insights. Here's what's included:

Automated Dashboard

Get a holistic summary of your competitive analysis with our automated dashboard that lets you quickly toggle between service types, prices, room sizes, and more.

Visualize Your Data

Dynamically generated charts instantly unlock new competitive insights for you, so you can make faster and better decisions without the headache.

Analyze Your Competitors

Our model automatically analyzes your property and its competitors based on differences in pricing, age, unit sizes, and more. You can even add custom adjustments.

See Your Recommended Pricing

Set prices for your units based on data, not guesswork. Instantly see recommended pricing for each unit size and type based on how your property stacks up to its competition.

Fully Customizable

Just in case you're an Excel nerd like us, we give out our model totally unlocked so you can customize it however you want.

Import from SeniorComps

Automatically push your comps to the template if you're already a member of the SeniorComps platform. If not, use manual entries or ask us if you qualify to join.

CMA Template 4

Want a copy?

If you work with competitive analysis in the seniors housing industry, click this button to request your free copy of our latest Advanced Competitive Analysis template.

Be sure to use your work email address and include your full contact information so we can verify that you work in the industry.